Dr. Iris Schneider studies the psychology of “ambivalence,” which is when we can see both the pros and cons of […]

Ken DeMarree studies how opinion science applies how we see ourselves. He’s an associate professor of psychology at the University […]

David Melnikoff studies how our goals affect how we feel about things. When stuff helps us reach a goal, we […]

Dr. Ana Gantman studies how people process moral stuff. She’s an assistant professor at Brooklyn College, and she finds that […]

Dr. Matt Rocklage studies the words we use to express opinions. He’s an assistant professor of marketing the University of […]

Jay Van Bavel studies how our social identities shape the way we see ourselves and the people around us. He’s […]

Michael F. Schein is a writer, speaker, and founder of the marketing agency, MicroFame Media. In his new book, The […]

Lara Aknin studies what makes people happy. In particular, she’s spent a lot of time looking at how being generous […]

Although 2020 will be remembered mostly for annoyances and deeply tragic events, one thing that kept me going this year […]

It’s that time of year when winter holidays send people on a buying spree as they collect gifts to give […]