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Episode 112: Thinking Categorically with Greg Murphy

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Greg Murphy studies the psychology of concepts. How do we use language to understand things, and how do we sort the world into categories? In our conversation, we consider what makes a category, why we love them, and where they steer us wrong. Dr. Murphy released a book on this topic a few years ago: Categories We Live ByHow We Classify Everyone and Everything Transcript...

Episode 111: You Don’t Know What You Like with Paul Eastwick & Eli Finkel

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Paul Eastwick and Eli Finkel are two social psychologists who study the gears and levers of romantic relationships. What do people find attractive in a partner? How do relationships evolve over time? And critically, do romantic movies get any of this stuff right? Paul and Eli host the podcast, Love Factually, which dissects popular romantic films from the standpoint of behavioral science. What do...

Episode 110: The Value of Entertainment with Sara Grady

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Sara Grady studies the function of entertainment—why we watch, play, and listen to the media that fill our lives. She’s an assistant professor of Communication at Ohio State University. In our conversation, we explore what entertainment actually does for us, what it means to connect with fictional characters, and how storytelling shapes our relationships and well-being. Sara also shares her...

Episode 109: The Realities of Political Persuasion with David Broockman

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David Broockman is a political scientist at UC Berkeley who digs into one of democracy’s core questions: can political messages really change minds? He’s spent his career running careful studies of persuasion, from door-to-door conversations to the effects of cable news, and testing whether the confident claims of political consultants actually hold up. In our conversation, David shares the path...

Episode 108: Characters Matter with Matt Grizzard

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Matt Grizzard is a communication scholar who studies how people relate to characters in entertainment media as a sign of how much they enjoy one story versus another. A guiding framework behind this work is “affective disposition theory.” What is that? Well, listen to the episode! We talk about this theory, how it helps us understand people’s reactions to what happens to...

Episode 107: Showing Open-Mindedness with Mohamed Hussein

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Mohamed Hussein studies how the psychology of persuasion and politics interact. He is an assistant professor of marketing at Columbia Business School. On the podcast, we talk about his work on “receptiveness,” or people’s openness to hearing out opinions they disagree with. (For more on receptiveness, check out episode 56, Receptiveness to Other Opinions with Julia Minson). But...

Episode 106: Moral Outrage with Kurt Gray

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Kurt Gray studies our moral minds and how we grapple with everyday ethics. In his new book, Outraged, he explores the deep psychology of human nature and what it means for how we navigate politically divisive times. In our conversation, we do a deep dive into his perspective that morality is fundamentally about our ideas of harm, which conflicts with how other theories talk about morality. We...

Episode 105: Targeted Messaging Online with Sandra Matz

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Sandra Matz is a computational social scientist at Columbia Business School. She uses big data to understand people and what motivates them to act. And she has a new book out! It’s Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior, and it’s an enjoyable, easy-to-read introduction to what your online data say about who you are and how...

Episode 104: Posters as Persuasion with Angelina Lippert (ft. Amos Paul Kennedy, Jr.)

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Angelina Lippert is the Executive Director and Curator at Poster House in New York City. She is an expert when it comes to the use of posters as a tool for mass communication and persuasion. We talk about what a poster is, the history of posters as a medium, the social effects they have, and why we should still care about posters in the digital age. At the top of the show, we hear...

Episode 103: Taking Extreme Acion with Joe Siev

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Joe Siev studies extreme political behavior and its appeal. He’s a postdoctoral fellow at the Darden School of Business at the University of Virginia. In our conversation, we talk about his research linking people’s sense of ambivalence with their willingness to take extreme action. Things that come up in this episode: Ambivalence and support for extreme political action (Siev &...

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